Friday, July 11, 2025

1903: AUGUST-SEPTEMBER

by 

Samuel L. Leiter

For comprehensive background on Brooklyn’s pre-20th-century theatre history please see my book, Brooklyn Takes the Stage: Nineteenth-Century Theater in the City of Churches (McFarland: 2024) and my blog, “Annals of the Brooklyn Stage.” The latter is a week by week description of theatre activity in Brooklyn; obviously, it will expand rather slowly because so much must be described and the present blog will be occupying my attention until live theatre in Brooklyn begins to fade over the early decades of the 20th century, dying out by the 1930s.

The entries in this blog began as annual ones, for 1898 and 1899. Because of the large amount of memory used, which made editing them problematic, subsequent entries were shortened so they covered only several months at a time, but these too needed to be shortened. Thus, beginning with 1901: September, all entries cover a single month. The quickest way to find any of these entries is probably to click on the following link, where links to everything prior to its date are provided: 1901: DECEMBER 

For months in 1902 click here.

JANUARY 1903

FEBRUARY 1903

MARCH 1903

APRIL 1903

MAY-AUGUST 1903

AUGUST-SEPTEMBER 1903

The date above says September, but, as usual, each new Brooklyn theatre season started in dribs and drabs in late August, only getting in (mostly) full gear on Labor Day. Typically, a few theatres didn’t join the fray until late September, and the tardiest was usually the Amphion, which didn’t open its doors until the beginning of October. Many of the theatres had been busy during the summer investing in renovations and redecorating. The Eastern District’s old Novelty Theatre, on Driggs Avenue, in fact, was practically a new theatre after a facelift costing local impresario Percy G. Williams 10,000 well-advertised dollars, his intention to provide the borough’s burgeoning audience with the best of the traveling combination shows available.

The theatrical situation for the 1903-1904 season was quite different than it was a year earlier. A new vaudeville-burlesque house, Watson’s Theatre (also called Watson’s Cozy Corner) at Pearl and Willoughby in downtown Brooklyn was now available, with its own stock burlesque troupe, the only such arrangement in town. It was run by J.B. Watson, “the prince of Jewish comedians,” who would himself deign to appear on its stage when convenient.

With 24 double-door exits, it was said to have more than any other theatre, allowing an audience of 1,100 to scram out of the place in a minute, without crowding, a selling point to a citizenry many of whom could still recall the disastrous Brooklyn Theatre fire of December 1876, when nearly 300 lost their lives, making it, till then, the worst such theatrical catastrophe in American history. Prettily decorated, the prevailing color being green, it had two balconies and three tiers of boxes, with electric fans generously distributed through the house to make it “one of the coolest places in the city on a hot day,” according to the Citizen of August 25.

Although Watson’s had a stock company (novel as one for burlesque may have been), Brooklyn’s vaunted total of six legitimate stock companies (at the Bijou, Columbia, Gotham, Payton’s Lee Avenue, Payton’s Fulton Street, and Phillips’ Lyceum) took an unexpected hit over the summer. The Columbia, under the new management of Albert Weis and Co., would now house the Wells-Dunne-Harlan Musical Comedy Company, specializing in their title’s genre; after three reportedly successful years touring the South, they now endeavored to entertain the citizens of a single, big, Northern city. Their talented numbers included Otis Harlan (who would both star and direct), Tony Hart, Dan Marble, Joe Hartley, Genevieve Day (a Brooklyn girl, as they liked to say), Frank Johnson, and 40 charming chorines. They intended to do a weekly repertoire of musical comedies and farces, with three matinees a week and seats going at the popular prices of $.15, $.25, $.35, $.50, $.75, with $1 for boxes.

The Gotham management abandoned stock in favor of low-priced, touring combinations, leaving straight, legitimate stock in the hands only of the Spooner family at the Bijou, and the Paytons, Corse and Etta Reed, at their Lee Avenue and Fulton Street venues. The Spooners were returning from a summer sojourn in Europe with thousands of dollars of new gowns and hats to decorate the persons of sister costars Edna May and Cecil, who hoped to keep their Bijou audience elated with both their acting talent and physical charm. As for the Paytons, Etta Reed, who had been leading lady of the Fulton Street Stock Company last season, would now focus on her work principally on the family’s Lee Avenue stage in Williamsburg.

By the end of September, Brooklyn was fielding 11 legitimate theatres and six theatres specializing in burlesque and vaudeville (or both), a total of 17. Since this blog generally avoids opera, except when it’s booked at a legitimate theatre, I am overlooking an 18th, the Brooklyn Academy of Music, which I notice only when it engages something more in the legitimate, vaudeville, or burlesque line. But it should be noted that the Academy had a notable four-week booking in September when it hosted the Castle Square Opera Company presenting an ambitious repertory of opera in English, the titles of which can be gleaned from the accompanying advertisements. As we’ll see at the end of November, the old Academy, hadn’t long for this world, and this opera season would be one of the brighter moments during the years of its decline before it vanished forever from its over 40-year residence on Montague Street near Borough Hall.  

For all the apparent prosperity being enjoyed, what with so many new theatres throwing their hats in the ring, ominous signs were evident. The eruption of theatre building was only exacerbating the lack of quality scripts to put in the new venues, or playwrights to write them. “The theatrical appetite of the United States,” wrote Clay Meeker Hamilton of the Eagle, on September 6, “has grown in the past ten years beyond all previous conception. . . .”

The growth of the theatrical audience had inspired the rise of vaudeville as one way to absorb attention, especially among men. Then the idea of catering to women came into play, first the “fashionable” element, and next, in the hands of impresario B.F. Keith, the unfashionable but still respectable one, with low prices charged for shows careful to maintain the proprieties in what was dubbed “the Sunday School circuit.” “Variety” being associated with less respectable theatricals, “vaudeville,” or, better yet, “polite vaudeville,” came into vogue, denoting decency instead of coarseness, and thereby lifting vaudeville to universal success.

Building on the desire for popular priced entertainment were the new stock companies, which created their own craze, as witness Brooklyn’s recent history, with its six companies the previous season, charging from 30 cents to a dollar. But, as noted above, stock was now waning, in Manhattan as well as Brooklyn. The stocks had run out of viable plays for revival, and were forced to rely on plays that recently had flopped in mainstream, high-priced productions. Hamilton reveals that Mrs. Spooner was asked to pay $500 for a week’s run of something that lasted only a month on Broadway. She haggled it down to $300, but more successful plays wanted from $600 to $1,000 a week to rent, which the stocks simply couldn’t afford. This forced Mrs. Spooner to buy material at bargain prices while in London, while some theatres actually were keeping hacks on staff, like scene painters, to write “imitations” of works with doubtful copyright status.

Still, Hamilton pointed out, while the stocks had freebies like Uncle Tom’s Cabin, East Lynne, and Camille to fall back on, the mainstream producers could turn in an emergency only to Shakespeare, which might mean huge expenses in production as per the scenic and costume conventions of the day, raising costs even higher than royalties. Whereas foreign plays—often pirated—once supplied the bulk of new work, that source was no longer sufficient to fill the empty stages. Spanish plays, the only source so far insufficiently explored, were currently attracting producers’ eyes, and Russia was drawing some attention, while here, there, and everywhere, voices were demanding to see new American plays.

With barely any consistently successful, homebred, commercial playwrights to call on, aside, say, from Augustus Thomas and Clyde Fitch, both more talented workmen than geniuses, the producers were getting desperate. Some were even advocating the establishment of playwriting factories under the authority of a Fitch or Thomas! (Don’t laugh. Hollywood would do just that for movies.) Instead, the producers (or managers, as they were called) were depending on hacks to hack plays out of popular novels, a growing practice despite the great number of artistic and financial failures it incurred.

Hamilton then proceeds to list nearly 20 examples of the trend set for the new season, for which I have no space but which you can look up in the Eagle of September 6. The number of new plays for the season by Americans is limited to a handful, two by the prolific Fitch. Contemplating the coming season on Brooklyn’s stages, he reminds us of the depressing news that three borough theatres are devoted to popular-priced melodramas of the machine-made kind; that two “in-between” houses, the Grand and the Folly, do last season’s high-priced plays; and that the prospects for “novelties” (plays previously not seen in Brooklyn) are “not attractive.” Still, he agrees that hope springs eternal, pinning his on some as yet undiscovered new American dramatist.

Summertime theatricals would continue going strong all month at Brooklyn’s three major beach resorts, as well as the increasingly active (what with the new Luna Park) Coney Island, and even Rockaway Beach in neighboring Queens recently had joined the warm weather entertainment business. Other summer entertainments, for none of which we have room to explore, were available locally, including shows on boats and brilliant fireworks displays, some of which you can notice on the ads reproduced below.

Performance-wise, the most notable events of the month were the visits of Mrs. Leslie Carter, returning with her production of Du Barry, considered to reside on the scandalous side of the morality spectrum; comic actor Henry E. Dixey in a musical and curtain raiser; Brooklyn girl (there it is again) Grace George, continually improving as an artist, in her new hit about old-time actress Peg Woffington, Pretty Peggy, by Frances Aymar Mathews, who also penned Lady Peggy Town—about a different Peggy—for the Bijou’s Cecil Spooner, discussed in an earlier entry; and, most memorably, L. Frank Baum’s adaptation of his hugely popular novel The Wizard of Oz, starring David C. Montgomery and Fred Stone as, respectively, the Tin Woodsman and Scarecrow.

The Wizard of Oz had opened on Broadway at the new Majestic Theatre on January 21, 1903 (after its premiere in June 1902 at Chicago’s Grand Opera House), and was still running there when it opened for a week at Brooklyn’s Montauk Theatre. (Its first New York run stacked up 300 performances.) Fortunately for Brooklyn, Mrs. Isabel Hecht-Sinn, the Montauk’s manager, had contracted for the original cast to appear at her theatre. Thus, while a second company would ordinarily have been sent to Brooklyn, she was able to insist on getting the great team of Montgomery and Stone, with substitutions only in supporting roles.

Brooklyn Life said that this spectacular extravaganza was the best production of its sort ever seen in this country. “It has humor, much of it highly original, in abundance; the music is catchy and pleasing, while the scenic effects are so cleverly devised to have long since become town talk.” Here’s a description of a widely admired “transformation scene,” called the “Poppy Scene,” in the first act, from the Eagle of September 6, 1903.

The stage is dark at first and then rain gently falls, through which a field of gorgeous poppies of gigantic size is seen. The rain ceases, the sun rises, a golden glow fills the atmosphere and emphasizes the scarlet of the blooms. These, raising their heads toward the sun, are discovered to be young and graceful women. Shadows fall and snow comes down; winter is discovered and the flowers are wilted and withered.

Among other scenes, there’s this.

The play opens on a Kansas prairie, showing laborers at work in the hay fields adjoining the old homestead. A cyclone is disclosed in its fury and potency, as it whirls the old house over villages and prairies, over steeples, roof tops and towering trees until the storm subsides and the house descends in a mysterious region, known as the “Land of the Munchkins,” . . .

If time and space weren’t knocking, there’d be lots more to talk about regarding what was on Brooklyn theatre writers’ minds in September 1903. Interesting subjects might include the advocacy of theatrical producer Charles Frohman for reducing or eliminating entirely the orchestras then considered permanent fixtures at legitimate theatres, playing not only incidental stage music but also playing before the show and during intermissions. Removing the orchestra, he believed would save a theatre $300 a week. (See the Eagle of August 30, 1903, for more.) Or how about the shortage of chorus girls for all the big musicals and extravaganzas, as discussed in the Citizen of September 6? “They have always been expensive luxuries, but now the demand for them is so great that the price for their professional services has been increased.” As everybody knows, “a well selected, thoroughly drilled, artistically costumed and properly handled chorus will carry any old thing styled a musical comedy into popular favor.” If you’re curious about how much a well-paid, well-trained chorus girl could earn in a first-class show, would you believe $20? In 2025 terms, that would be a whopping $730.60 in purchasing power.

Finally, while I can’t go into detail, I also can’t complete this entry without mentioning the increasingly heated warfare between the independent managers and those belonging to the Theatrical Syndicate or “trust,” whose greatest power—through control of hundreds of theatres—lay in the ruthless New York hands of Klaw and Erlanger.  The new prospective syndicate busters on the block weren’t the members of the Independent Booking Agency, but those pesky Shubert brothers from Syracuse to whom I’ve previously alluded. Their rise was actually abetted by the syndicate’s Nixon and Zimmerman of Philadelphia.

That’s because each syndicate trustee—other than Al Hayman—was himself a manager vying against the others for the best theatres and most efficient routes to accommodate their touring shows, or to serve the theatres they themselves controlled. Sharp conflict was often the outcome of their dealings with A.L. Erlanger in particular. They were known to express their opinions of Abe Erlanger “way of doing business in language too forcible to print and which flies up and down Broadway for that reason,” wrote Hamilton in the Eagle (September 13). For such cause did the great comic duo Weber and Fields, who also were important managers, dissolve their connection to the syndicate and join the independents, refusing “to bow down to an czar.”

To be sure, we will continue to chronicle this important aspect of American theatre history as it affected Brooklyn in the months and years to come.

1.      August 24-29, 1903

Bijou: (Spooner Stock Company) Nancy and Co.

Columbia: (Wells-Dunne-Harlan Musical Comedy Company) By the Sad Sea Waves

Gotham: The Little Church Around the Corner (opens Saturday, August 29)

Grand Opera House: Under Two Flags, with Jane Kenmark (opens Saturday, August 29)

Novelty: The Minister’s Daughter (opens Saturday, August 29)

Vaudeville and burlesque: Star, Gayety, Unique, Watson’s

2.      August 24-31, 1903

Bijou: (Spooner Stock Company) The Fatal Card

Columbia: (Wells-Dunne-Harlan Musical Comedy Company) By the Sad Sea Waves

Folly: For Her Children’s Sake

Gotham: The Little Church Around the Corner

Grand Opera House: Under Two Flags, with Jane Kenmark

Novelty: The Minister’s Daughter

Park: The Winning Hand (Noah Beery, future movie star and brother of Wallace, was in the cast)

Payton’s Lee Avenue: (Payton Lee Avenue Stock Company) Captain Jinks of the Horse Marines, with Etta Reed Payton

Phillips’ Lyceum: (Lyceum Stock Company) Hearts of the Blue Ridge

Vaudeville and burlesque: Hyde & Behman’s, Star, Gayety, Unique, Orpheum, Watson’s

3.      September 7-13, 1903

Bijou: (Spooner Stock Company) The Masked Ball

Columbia: (Wells-Dunne-Harlan Musical Comedy Company) Lost, Strayed or Stolen

Folly: Under Two Flags

Gotham: The Night Before Christmas

Grand Opera House: David Harum

Montauk: The Wizard of Oz, with David C. Montgomery and Fred Stone

Novelty: Why Women Sin

Park: A Working Girl’s Wrongs

Payton’s Lee Avenue: The Sporting Duchess, with Etta Payton Reed

Phillips’ Lyceum: (Lyceum Stock Company) The Counterfeiters

Vaudeville and burlesque: Hyde & Behman’s, Star, Gayety, Unique, Orpheum, Watson’s

4.      September 14-19, 1903

Bijou: (Spooner Stock Company) The Dancer and the King

Columbia: (Wells-Dunne-Harlan Musical Comedy Company) A Trip to Chinatown

Folly: David Harum

Gotham: The Limited Mail

Grand Opera House: A Son of Rest, with Nat Wills

Montauk: “Over a Welsh Rarebit,” Facing the Music, with Henry E. Dixey

Novelty: The Little Church Around the Corner

Park: The King of Detectives

Payton’s Lee Avenue: (Payton’s Lee Avenue Stock Company) More Than Queen

Phillips’ Lyceum: (Lyceum Stock Company) Gypsy Jack

Vaudeville and burlesque: Hyde & Behman’s, Star, Gayety, Unique, Orpheum, Watson’s

5.      September 21-26, 1903

Bijou: (Spooner Stock Company) Led Astray

Columbia: (Wells-Dunne-Harlan Musical Comedy Company) The Man from Mexico

Folly: A Son of Rest, with Nat Wills

Gotham: The King of Detectives

Grand Opera House: The Fatal Wedding

Montauk: Pretty Peggy, with Grace George

Novelty: M’liss, with Nellie McHenry

Park: No Wedding Bells for Her

Payton’s Lee Avenue: A Celebrated Case, with Etta Reed Payton

Phillips’ Lyceum: (Lyceum Stock Company) Black Eagle; or, The Firm of Girdlestone and Co.

Vaudeville and burlesque: Hyde & Behman’s, Star, Gayety, Unique, Orpheum, Watson’s

6.      September 28-October 3, 1903

Amphion: “Over a Welsh Rarebit,” Facing the Music, with Henry E. Dixey

Bijou: (Spooner Stock Company) D’Arcy of the Guards

Columbia: (Wells-Dunne-Harlan Musical Comedy Company) A Black Sheep

Folly: The Fatal Wedding

Gotham: Only a Shop Girl

Grand Opera House: The Heart of Maryland

Montauk: Du Barry, with Mrs. Leslie Carter

Novelty: The Great White Diamond

Park: A Ragged Hero

Payton’s Lee Avenue: (Payton Lee Avenue Stock Company) A Poor Relation, “Pudd’nhead Wilson,” with Corse Payton

Phillips’ Lyceum: (Lyceum Stock Company) Just Before Dawn

Vaudeville and burlesque: Hyde & Behman’s, Star, Gayety, Unique, Orpheum, Watson’s

 

 

 

 

 

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1903: DECEMBER

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